Color. Style. Empowerment.“Every person has the right to feel empowered and look fantastic.”


Emmy® Award-winning Stylist and Best-Selling Author David Zyla empowers thousands to discover their authentic style and show the world who they really are.

David Zyla has long advocated that there exists no one color or item of clothing that flatters everyone and makes them feel their absolute, confident best. He believes that every human being possesses an individual palette of flattering colors and a style that is uniquely their own. By honoring and wearing these colors, found in our eyes, hair and skin, we not only illuminate ourselves, but we build the confidence needed to attract love, enhance our power, restore our energy, make a lasting impression and show the world who we really are. Much more than just fashion, David’s platform is about embracing the most authentic, very best versions of ourselves, using color as the foundation.

David Zyla’s unique platform on style makes him a frequently quoted authority on fashion and color in the media. He has been featured in a variety of broadcast media including The View, The Nate Berkus Show, Martha Stewart Living Radio, The Jane Pauley Show, Playboy Radio and CNN Style. He has been profiled in People and The New Yorker, and his work has been featured in publications including Life & Style, USA Today, Traditional Home, Cosmopolitan, Women’s Wear Daily, Brides Magazine, Good Housekeeping, Reuters, The Chicago Tribune and The Los Angeles Times.

His latest book How to Win at Shopping will be published on January 27, 2015. The Color of Style was published by Dutton on February 4, 2010, and was followed by the paperback Color Your Style published by Plume on January 25, 2011.


How to Win at Shopping in the Huffington Post!

How to Win at Shopping is featured in the Huffington Post:

slide_395848_4856772_free Outlet Shopping:

Get there early. “This is especially true during a sale,” says David Zyla, of How To Win At Shopping. The earlier you arrive, the better chance you’ll have of finding that great deal.”

Columbus is the latest city added to a schedule including London, Ann Arbor, Stockholm and Helsinki!

Looking to Color Your Style?


The travel schedule has once again been expanded!

David is based in New York City but frequently travels. Here is the current schedule of upcoming cities where he will be offering private Color Your Style consultations/color palettes for men and women as well as palette updates, shopping and the recently added Ultimate Style Sessions.

January 26-27 London, UK (shopping only)

February 28-March 1 Columbus, OH

May 9-11 Ann Arbor, MI

May 18-21 Stockholm, SE

May 23-26 Helsinki, FI

About a session:
 An initial private two hour consultation includes a custom color palette, 
as well as in-depth information on fabrics, patterns, silhouette, historical periods, hair, make-up, etc…This is “the plan” that will be used for all future shopping.

For rates and to book an appointment, please contact Alex at

If you have a city that you would like David to visit, please submit it.

How to Win at Shopping in Lucky Magazine!

Check out my interview with the lovely Candy Washington:


Go Back to School and Learn How to Win at Shopping

HowToWin_Cvr_ catalog final front copy

Learn How to Win at Shopping on Wednesday, February 4th at 6:30pm at Marymount Manhattan College!

Marymount Manhattan College is pleased to present a very fashionable evening with Emmy® Award-winning stylist David Zyla. The stylist to the stars will share fashion wisdom from his new book, HOW TO WIN AT SHOPPING, and impart Style Reads on creating your individual wardrobe and how to shop smartly. The presentation will be followed by a reception and book signing where Zyla will offer personalized style readings for attendees.

HOW TO WIN AT SHOPPING is an insider guide for everyone from the fashionista to those who tend to avoid retail. The book covers all shopping experiences ranging from department stores, boutiques, thrift stores, online merchants, and beyond. With 297 valuable insider tips, Zyla fully demystifies the retail world, empowering shoppers to shop smart and always win at shopping.

This golden guidebook goes beyond clothes and teaches how to accessorize and buy the right makeup, jewelry, and handbag. It also sheds light on shopping for special occasions such as an interview, formal event, wedding, and pregnancy. With HOW TO WIN AT SHOPPING you will finally have your very own personal stylist to help you achieve the style you desire (without spending a fortune).

When: Wednesday, February 4th, 2015
Time: 6:30 p.m.
Where: Theresa Lang Theatre at Marymount Manhattan College

A reception and book signing will follow the lecture in The Commons at MMC. Books will be available for purchase.

Womens Wear Daily profiles How to Win at Shopping!

WWD’s Lorna Koski profiles the new book, out January 27th!

HowToWin_Cvr_ catalog final front copy

You can see the article here: